One side shows a freehand drawing in the form of a beer mug with the cloud that represents the head. The reverse side is a mirror with a large “I” and a cloud printed on it.
The two sides of the billboard show the same motif of the cloud in different contexts, so that the content becomes something else. On the one side, it functions as a head of beer and therefore makes a connection to Munich and the beer culture that is alive and well here. On the other side, the generally recognised symbol of “I ♥ NY” is transformed into “I ☁”. In the mirror on which the motif is printed, the sky and clouds are reflected above the city. They can therefore reform themselves again and again with the printed cloud and produce an ever-changing, poetic picture.
Time and again, Ayzit Bostan integrates existing symbols of pop culture into her work and transfers them into new contexts using clear and radical interventions. Iconic symbols are deconstructed and condensed, without losing a definite statement. In this way, they aesthetically question our viewing habits, whereby playful elements and humour are never lacking in Ayzit Bostan’s work.
Ayzit Bostan, born in 1968 in Ankara, lives and works in Munich.
